Values,
not just volumes
PersonaR is a strategic communication consulting firm, expressly dedicated to help enterprises and organizations, so that their communication strategies aimed to meet their business targets fulfil their role seamlessly.
15 years’ experience in strategic communication
Focus on Central and Eastern Europe
Corporate communication elevated to the level of business management
Establishing and managing connection between the company and their agencies
Market operation has changed. Ten years ago long-term planning was the basic element of a good communication strategy. Nowadays flexible adaptability is key. Subsequently, using our own know-how we provide the most efficient solutions for our clients.
The Western mentality of business management differs greatly from what is conventional in Central and Eastern Europe. Technology has also altered market opportunities significantly. To adjust to that milieu, we provide data-based solutions. There are plenty of applicable methods. We help you develop the methodology and strategy that best suits the CEE market and the target group involved.
We integrate communication processes into corporate management processes. We work closely with our clients to make sure they understand how the media and communication market operates. At the same time, we also get the gist of their corporate business strategy. As a result, we work on the communication strategy with joined forces, which is a prerequisite for success.
As a strategic consultant, one of our main tasks is to guarantee that the meticulously planned communication strategy is executed by the most suitable agencies. If necessary, we also provide help with the selection of the right agencies, assist their work and also review the processes while supporting all communication targets. Besides that, we point out how to exploit potential and avoid pitfalls. This way, we ensure that communication during campaign periods support business targets effectively.